We saw how traditional silos -both creative and strategic- struggled to deliver real impact in today’s consumer and business realities. We saw how the symbiotic power of technology and people brought around ideas with potential to change society. It turned us into strong advocates of augemented intelligence. This reflects in the way our team is set up, and the way our services are designed. Actively fostering diversity of thought is at the core of our culture, as is the desire to connect gut feeling with cold hard data. Being smart is easy. Connecting smart to data, technology and culture, and use this to create brands that solve some of the world’s most persistent problems is where it gets hard. We like a good challenge.

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